This idea has been our guiding principle throughout the creation and development of our products. We’ve spent countless hours interviewing sauna users of all types and sitting in saunas around the world. In this process one thing became abundantly clear. No one likes a lukewarm sauna. While the industry is overwhelmed by products that sacrifice heat for ease of construction, finding saunas that offer rich and dense heat are increasingly rare. We looked back into the sauna traditions of old to see how and why we had lost this key part of the sauna experience. What we found is that the art of the structure has been lost. By obsessing over the details that create and retain the heat, we’ve elevated the sensory experience of the personal sauna.